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Swallowing the Truth
Anyone involved in marketing, in transformation or change management knows that there is a simple fact – change is hard. Getting someone to understand that their product, job or world has changed is an...
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Holidays Are a Time for Free eBooks
Around this time of year we often see the announcement of new books being published, new music being released and new films arriving in the cinemas – all in time for the holiday season. It’s the...
View ArticleSix Marketing Visionaries Look to the Future
The Economist Intelligence Unit has interviewed six marketing visionaries who are sharing their insights of what the future of marketing looks like. The “Future of Marketing” initiative is sponsored...
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